I’ve finally embraced the fact that I am the sugar gestapo in my house. Well, maybe I’m not that bad – I do let Charlie have cake at birthday parties and special treats on occasion. I must admit, though, that big holidays invoke a sort of anxiety within me and it all comes down to one thing: sugar. Halloween, Christmas, Easter…they all come with bags, tins, and baskets full of nothing but sweet stuff, most of which is made with processed junk and sweeteners like high fructose corn syrup. I breathed a sign of relief, this year, when NatureBox asked me to try out their Easter Box of sweet treats that are all made without the dreaded HFCS and include only all natural ingredients.
NatureBox is a national provider of healthy snacks, distributing its own brand of nutritionist-curated foods to address the exploding demand for healthier choices in the $64B snack food market. NatureBox takes the guesswork out of healthy snacking for its customers and offers them new discoveries every month with healthy snack products that can be difficult to find in retail stores. With a mission to address the obesity epidemic in America, the Silicon Valley based, e-commerce company was co-founded in January, 2012, by two college friends, Ken Chen and Gautam Gupta, who struggled with obesity throughout his childhood. For every box delivered to its customers, NatureBox makes a donation to Feeding America, the nation’s leading anti-hunger organization. In its first year of operation, NatureBox donated 50,000 meals to help feed the millions of Americans who go hungry every day.
We opened our box after dinner one night to find a quick dessert-like treat. First, I was overwhelmed by how much was actually in there! Seven reasonably-sized pouches were packed with different snacks. I was most excited to see that a good number of them were made without any gluten (although a word of warning to anyone with severe gluten intolerance – the fine print on the pouches does day that products are made in a facility where wheat is processed. Same for nuts and soy). All of the products were HFCS-free and the ingredients lists were impressively wholesome. I especially enjoyed the Blueberry Almond Bites, as did Charlie. The puffed rice and almonds gave a great crunch while the blueberry naturally sweetened the whole bite. My husband raved about the Cashew Power Clusters, which were just sweet enough to make you feel like you were indulging in something sinful like a candy bar. The Peanut Butter Nom Noms and All Natural Yogurt Pretzels felt like old comforts – the Nom Noms were like the ultimate peanut butter cookie, soft and chewy. The Wild Berry Bunch and the Sunshine chips (think Terra Chips, but with green beans too!) would be perfect to throw in a diaper bag for an emergency snack while out and about on a Saturday.
But the topper of all the items in this box was the bag of Whole Wheat Raspberry Figgy Bars. If you could imagine a fig newton but with even more flavor, and even less junk, this would be it. I could have had a box just full of these and been happy, but all of the items were delicious. The Easter Box allowed us to have a guilt-free sample of each item, with the comfort of knowing that we were indulging in food that was made with quality ingredients. And the added bonus is that the company has an innovative business structure, a dedication to the fighting obesity, and a commitment to eliminating hunger in the U.S. Supporting a business like this just makes those figgy bars taste even better!
To Buy or Not to Buy
To Buy… The snack box, that can be ordered to arrive at your doorstep in time for the Easter bunny will feature 7 items curated by a nutritionist and sourced from local growers and independent food suppliers across the U.S. The total cost with shipping is $24.95. Every snack included in the box is free of high fructose corn syrup, hydrogenated oils, trans fats, artificial sweeteners, flavors, and colors. Need I say more?
Or Not to Buy… If you are strictly gluten free or do not eat any added sugars, this might not work for you, but it’s a great middle ground if you are looking for sweet but well-made.
Shop! You can go right to the NatureBox website to order your Easter Box for just $24.95 plus shipping. You can also sign up to get a monthly box of healthy snacks delivered right to your door for just $19.95/month. (The monthly box contains 5 packs of snacks, while the Easter Box has 7.)